Facts

Sourced numbers

Figures we use in marketing or guides, with link, date, and confidence. Rows marked WORKING are internal estimates until primary sources replace them.

Updated: October 2026 · Model: docs/research/market-model.md

• Typical quinceañera spend

  $20,000+ is commonly reported

  Source: Marketplace · Date: 2024-02 · Confidence: medium

• Estimated U.S. quinceañera industry size

  About $1 billion (industry coverage figure)

  Source: YPulse / Marketplace · Date: 2017 · Confidence: low (dated)

• Recommended planning lead time (Texas)

  Planners advise 2+ years

  Source: KXAN · Date: n/d · Confidence: medium (regional)

• Hispanic share of U.S. weddings

  14% of weddings (2007 figure)

  Source: The Wedding Report via Portada · Date: 2008 · Confidence: low (dated)

• Quinceañeras per year in the U.S. (working estimate)

  120,000–200,000

  Source: Internal market model · Date: 2026-10 · Confidence: low (WORKING)

  Working estimate from age cohorts × participation — not a census count.

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